The quest to create the best electronic cigarette continues as the two most popular brands: V2 Cigs VS South Beach Smoke improve on their products and themselves, to come out on top. South Beach Smoke has recently received the Award of Excellence from SpinFuel magazine for the best e-cigarette, with 5 stars in all the categories: taste, vapor, consistency, value, service. The reviews were based on 4 individual testers. V2 Cigs however prides themselves as being the top ranked e-cigarette retailer, as determined by the respected Alexa rankings. V2cigs.com is currently in position number 1,762 in the U.S. and 8,434 worldwide, attracting 130k visitors monthly (quantcast.com). It’s quite an achievement to be in 1762-nd place on the World Wide Web, in America. South Beach Smoke however, is in spot 16,930 in the U.S. and 62,602 worldwide, with about 30k monthly visitors (quantcast.com). But statistics will always just be statistics, and in the end it’s up to the user to decide which is the best electronic cigarette brand, according to what he judges important. Both brands offer similar results in terms of vapor, both provide automatic and manual e-cigarette models, as well as high output 4.2 volt batteries. The decisive factor remains as always, personal opinion of the flavors as well as how they taste and feel when “smoked”.